The owners had run the chalet themselves for two seasons on a single platform with flat, year-round pricing. Peak summer weeks did fine, but the calendar sat empty through the shoulder months, and a string of cleaner no-shows meant the occasional scramble before check-in. Great home, underperforming asset.
We rebuilt the listing from the ground up: a professional photo shoot, sharper copy, and distribution across four booking channels plus our direct site. We layered in demand-based pricing tuned to ski season, long weekends, and local events, brought housekeeping and linens fully in-house, and gave the interiors a light styling refresh to lift perceived value — no major renovation required.
Within twelve months the chalet went from a quiet self-managed listing to the top earner on its street. Revenue climbed 41%, occupancy rose from the low 60s to 81%, and the owners went from fielding guest messages to reading a single, clean statement each month.
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